₹6,000/mo
becomes a chit of
₹3,00,000
over 50 months
Your Dreams.Your Goals.Your Panasuna.
Every Big Dream Begins with a Small Step.
100% of every chit's value is held as an FDR in a Scheduled Bank.
Half a century of trust, in numbers.
We believe that financial planning is not just about saving money; it is about being prepared for opportunities and life's important milestones.
With a strong foundation in the chit industry and a customer-first approach, we strive to make chit funds more accessible, transparent and convenient.
At Panasuna, our commitment remains simple: to serve our customers with integrity, experience and dedication.
- Established in Salem
- 1975
- 50+ years of trust
- Security deposit
- 100%
- of the chit value, held in a Scheduled Bank as an FDR
- Months tenure range
- 15 – 60
- Short term (15–30 months) or long term (40–60 months), always paid monthly
- Chit fund plans & active groups
- 100+
- ₹1 Lakh to ₹1 Crore
50+
years of trust
1975 – 2026 & continuing strong
Stable and prudent since 1975.
50+ years of uninterrupted service since 1975, into 2026 and still running.
- Established
- 1975, Salem
- Management
- A Board of five directors
- Head office
- 419/151-A, Chinna Kadai Street, Salem - 636 001
Our mission
Our purpose is to bring convenience to the lives of the ordinary people of India — to “make life easy” for them.
Flexible Financial Planning.
Answer three questions: what you are saving for, what you can set aside, and for how long. You will see the real Panasuna plans that fit, with no phone number asked.
Question 1 of 3
What is your primary goal?
57 real plans match
Popular chit plans.
From ₹6,000 a month to a ₹25,00,000 chit, chosen from 100+ plans and active groups. Every one is backed 100% by a Bank FDR.
₹12,000/mo
becomes a chit of
₹3,00,000
over 25 months
₹25,000/mo
becomes a chit of
₹10,00,000
over 40 months
₹50,000/mo
becomes a chit of
₹25,00,000
over 50 months
How a chit works, in five stages.
Follow one real Panasuna group from the day it forms to the day a member takes the chit amount home.
Stage 1 / 5
Stage 1 / 5
Join a chit group
Choose a plan and join its group. A group has as many members as the plan has months — a 40-month chit has 40 members. Everyone pays the same monthly subscription, so together the group pools the full chit value every month. The value, duration and subscription are written into the chit agreement you sign.
- Members
- 40
- Each pays monthly
- ₹25,000
- Pooled every month
- ₹10,00,000
- Duration
- 40 months
Stage 2 / 5
Pay monthly installments
Each member pays one fixed monthly installment into the common pool, for the life of the chit. Our collection team comes to your doorstep each month. After every auction, your dividend is deducted, so the next month's installment is smaller.
Collected at your doorstep
Fixed monthly installments only
- Monthly subscription
- ₹25,000
- Over the chit, before dividends
- ₹10,00,000
Stage 3 / 5
Participate in the auction
Every month the group holds an open auction for that month's chit. A member who needs the money now bids by offering a discount — the part of the chit value they are willing to give up, also called the foregone amount. The discount cannot exceed 40% of the chit value.
- Winning discount in this example
- ₹2,00,000 · 20%
- Most a bidder may give up
- ₹4,00,000 · 40%
Stage 4 / 5
Determine the successful bidder
The member offering the highest discount, within the chit agreement and the Chit Funds Act, becomes the successful bidder, and we communicate the bid details promptly. The discount, less the foreman's commission, is shared equally among all members as a dividend — so everyone's next installment falls.
- Foreman's commission (assumed 5%)
- ₹50,000
- Dividend pool
- ₹1,50,000
- Each member's dividend
- ₹3,750
- Next month's installment
- ₹21,250
Stage 5 / 5
Receive the chit amount
The successful bidder receives the chit value less their discount, paid on time. As installments are still due, they first provide the documents and surety the chit agreement requires. All along, Panasuna keeps a security deposit equal to 100% of the chit value in a Scheduled Bank as an FDR.
- Paid to the successful bidder
- ₹8,00,000
- Bank FDR security, 100% of the chit
- ₹10,00,000
Example group: ₹10,00,000 · 40 months · ₹25,000/mo. A real Panasuna plan. The 20% winning discount is an illustration; real bids vary every month.
Run a month's auction yourself.
Pick a real Panasuna plan and slide the winning bid. Watch where every rupee of the chit goes — to the bidder, to the foreman, and back to every member as a dividend.
How a monthly auction runsHypothetical bid discount
20%₹4,00,000To the bidder
Hypothetical bid discount
From 5% — the foreman's commission, when no one bids higher — up to 40%, Panasuna's cap: the winner always receives at least 60% of the chit.
To the bidder 80%Commission 5%Dividend to members 15%
- Gross chit amountThe full value the group pools this month
- ₹5,00,000
- Hypothetical discountThe foregone amount: what the bidder gives up
- ₹1,00,000
- Foreman's commissionApplicable statutory commission, assumed at 5% of the chit
- ₹25,000
- Dividend poolDiscount less commission, for distribution
- ₹75,000
- Dividend per subscriberIn the Act: share of discount
- ₹1,500
- Next month's installmentinstead of
₹10,000 - ₹8,500
- Net payout to the successful bidderIn the Act: net chit amount
- ₹4,00,000
50 subscribers share the pool equally · ₹1,500
Illustration only, not an offer. Real discounts are set by each month's open bidding, and the commission rate shown is assumed.
A family institution, run by a board.
A pioneer in chit funds, Panasuna Chits (P) Ltd. is managed by a Board of Directors and has contributed in no small measure to the growth of the industry. That's why Panasuna is stable and prudent.
Our mission
Make life easy.
“Do not save what is left after spending, but spend what is left after saving.” — Warren Buffett
Salem's businesses save with us.
Jewellers, traders, manufacturers and shopkeepers use Panasuna chits to fund stock, machinery and growth.
- SilverwareKumbakonam Silver Shop & CoRavi Kumar
- Pipes & fittingsArunggarai Amman PipesAnand
- JewelleryThanga Maligai JewellersBala
- TradingMadhurambigai EnterprisesVivek
- Retail storeSri Kannika Parameswari StoreMani
- CeramicsMahaalaxmi CeramicsAshok Raja
- Feeds & foodsSai Durga Feeds & FoodsVignesh S.
- ManufacturingSundara Krishna IndustriesSundar
“We are very happy and satisfied with the service, and we would highly recommend Panasuna to anyone.”
Verified Google Reviews
4.94.9 ★ Rating · 83 Google reviews · Salem HQ
- 5 / 5Transparent monthly auctions
“Been a customer with them for years now, they have really good schemes and they explain the pros and cons so clear, their investment and return policy is very clear and transparent, would definitely recommend for friends and family who wants to save money”
- 5 / 5Courteous staff
“I like the way the company guide and support me. Good administration, and this is the best chit company i ever seen, and very faithful. This is my backbone of my success in the business, thank you so much.”
- 5 / 5Save and borrow in one
“I would definitely choose investing in Chit fund when compared to other tools in the market due to its flexibility of both borrowing and savings.”
- 5 / 5Prompt payout
“Best Place to Save Money and get Good Returns. Staff is Friendly and Helpful”
- 5 / 5Courteous staff
“Excellent response from management and staff... Everyone should join and get the benefits”
- 5 / 5Courteous staff
“Best customer service I have ever experienced.”
- 5 / 5Courteous staff
“They give good service and are always ready to answer my questions”
- 5 / 5Safe and trusted
“Good and trusted finance in Salem”
- 5 / 5Safe and trusted
“Safe and secure chits”
- 5 / 5Safe and trusted
“Best chits company and trusted”
Questions, answered.
The things people ask us most, in plain words. Can't find yours? Call us.
Let's plan your next financial milestone.
Tell us what you're saving for. We'll match it to a real Panasuna plan and walk you through every month of it.